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1w1w Brand Identity|企業識別設計

「一水一木設計」於室內設計產業的著墨已有多年,在新的企業識別裡保留logo、標準字和初衷,是一項使命與挑戰。「水」與「木」,來自五行,木為水所生,象徵柔與剛、質樸與自然的執業態度,而企業精神即是揹著東方文化的美德,迎向現代。舉起筆的佛手,是源起,揮灑出的符號各代表著一水一木與其工作項目,佈置、測量與工程。線條處理上與logo相互融合,形成一系列的圖像,但排版不過度強調logo,把焦點放在圖像之間的組合,不同的組合有不同的結果,也意味著各領域互相的合作,環環相扣,缺一不可,共創美的精神。顏色設定以藍與金來比擬水與木,輔以淺灰色作為調和,象徵水泥,是一切工程開始前,最原始的狀態,含蓄地帶出細細的東方感。​​​​​​​


“1w1w Design CO., LTD.” has put efforts into the field of interior design for years. However, it's a challenge to remain logotype and typography when designing a brand new identity. "1w1w", which is short for  "one water" and "one wood". They are from five-elements, which represents the essence of everything in oriental culture. Water indicates softness, while wood symbolizes toughness, simple and natural are 1w1w's work attitudes. They dedicated themselves to bring the virtue of oriental culture to a modern way. A hand holding a pen in the logo represents a start, then the icons appeared. They are the symbols of different departments in 1w1w and make a combination with logo. We put the focus on the graphics which combine with logo and icons, instead of the logo itself, which implies that every department is important and irreplaceable, they can only create a perfect project through cooperation, and different combinations lead to different results. The color scheme, blue and gold, from the images of water and wood, goes with light grey, which symbolizes the concrete, the original statement in every construction. Also expresses the intention of 1w1w.















 


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1w1w Brand Identity|企業識別設計
Published:

1w1w Brand Identity|企業識別設計

An identity design for 1w1w Design CO., LTD.

Published: